Retailers Versus Steam?
Posted by Donster on: 2010-11-11 17:56:06 140
The dominance of Steam is preventing other businesses getting off the ground

By Christopher Dring @ MCV

Steam’s grip on the PC download sector has made the market far too competitive to bother with, rivals warn.

MCV understands that at least two big-name digital retailers are facing financial difficulties as they struggle to compete.

They are now calling on publishers to develop Steam-free SKUs – as Sports Interactive did with Football Manager 2011 – so that they can maintain their audience.

“Publishers don’t give a shit, they don’t care what happens to the customer. Which is the crucial point, because Steam do,” commented the director at a fledgling Steam rival.

“I’ve fought hard for my customer, and never before have I had to give my customers away. Steam is killing the PC market and it is no wonder digital retailers are failing.”

“Steam is locking down the market.”

News Source: Email


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